Why Fred (Label) Ltd
Fred (Label) is the brainchild of Fred Mann. Following the success of his contemporary
art gallery, Fred [London] Ltd
Mann decided to look at his other great love, Music. The label will
work as a sister company to the gallery and, like the gallery, will respond in
a close knit and creative way to the recording artists it seeks to nurture and
FRED has been set up to record, produce, distribute and promote new music by a
wide range of artists. The label, unlike a large slice of the established indie
or major labels has the luxury of being able to respond to projects by different
recording artist as and when they come up. Rather than setting out to release
rock, R&B, classical or pop, FRED will cross musical genres. Despite the variety
inherent in how the label will work, FRED has a commitment to quality of the first
order and to encourage innovation and experimentation throughout our releases.
To celebrate this spirit of diversity, our first two releases will be suitably
FRED has been set up during 2006. Whilst beavering away recording and planning
our releases, we noticed that the music industry is changing. Global brands and
multi nationals have been challenged by downloads, and small, creative projects.
It seems to us that the time to do something personal, detailed and above all
lead by ideas was right now! The whole project was kicked started by New York
art rocker, Guy Richards Smit who asked Fred Mann to help sign his band to a cool
independent label. One month later Mann had set up Fred (Label) LTD and contracts
were drafted. Finding himself with a label and one recording artist, Mann called
called his favourite English soprano, Catherine Bott and nervously asked if there
was an album she had always wanted to make but had never had the chance. After
a long lunch chatting through ideas firm plans were made and the label began to
take shape. Future plans include an album of music in response to the sculptures
and poetry of Cathy de Monchaux by Pop legend Martyn Ware and a compilation to
celebrate the history of the Colony Room Club in Soho.
Fred Mann has had a mixed and colourful career that has included everything from
DJing at Glastonbury, running illegal nightclubs and raising money for arts education
in East London schools. After he finished studying sculpture, he worked art directing
music videos, and making films, before exhibiting his sculptures as an artist.
After a long association with rebel art gallery Milch, he took over as co-director
in 1996. He then ran a contemporary are gallery partnership in Hoxton from 2000
2005, before setting up his first solo gallery project FRED (London) LTD
in 2005. He has now opened his second gallery in Leipzig, Germany at the invitation
of Judy Lubke of Eigen + Art. Having his own record label has been on his mind
for many years.